Free · In-browser · No sign-up
Google & Meta ads tools that just run
The utilities we use every day, free for anyone. Everything runs in your browser, your data never leaves your machine.
AaRSA Character Counter & Ad PreviewerDraft all 15 headlines and 4 descriptions with live character limits, pin positions, and a pixel-true Google search preview on mobile and desktop.Open →NgSearch Terms N-Gram AnalyzerPaste your search terms report and find the recurring words draining budget with zero conversions, then export them as a negative keyword list. Essential in the AI Max era.Open →%Break-even ROAS & Target CPA CalculatorPut your margin in, get the truth out: the ROAS where you stop losing money, your POAS view, and the target CPA your Smart Bidding should actually use.Open →FtMeta Ads Creative Fatigue DetectorUpload your Ads Manager export and see which creatives are burning out: CTR decay, CPM inflation and frequency, scored per ad with refresh-now verdicts.Open →£Google Ads Budget Pacing & Month-End ForecasterPaste your daily spend and get pace vs budget, a day-of-week weighted month-end forecast, and the exact daily spend to land on target.Open →N#Meta Ads Ad Name N-Gram AnalyzerYour naming convention is a goldmine. Mine spend, CPA and ROAS by every hook, creator, format and angle in your ad names, and brief what actually wins.Open →ABMeta Ads Creative Test Significance CalculatorStop calling winners on vibes: CPA-based verdicts on running tests, plus what a decisive test really costs in pounds and days at your CPM.Open →CmConsent Mode Conversion Loss EstimatorCookie banners hide conversions and make Smart Bidding underbid. Estimate what Google can't see, your real CPA, and the target adjustment that fixes it.Open →DrBroad Match Drift AuditorHow far are your search terms drifting from the keywords that triggered them? See what far drift costs and export the negatives, essential under AI Max.Open →PxPlacement Waste Finder & Exclusion BuilderPaste your 'Where ads showed' report, catch the flashlight apps and misclick farms burning display budget, and download the exclusion list.Open →
More tools on the way, Meta video scorecards, budget scaling planning. Tell us what you'd use →
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Genesis runs 60+ of these checks continuously across Google and Meta, and tells you before things go wrong.